Gilles Valiquette

Chair, MaxFACT Committee

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Gilles Valiquette

Chair, MaxFACT Committee

MESSAGE

from the Chair
of the MaxFACT Committee

Enhancing visibility

MaxFACT’s mission is to encourage the development of music by supporting the production of music videos by French-speaking artists in Quebec and across Canada and by Quebec artists performing in languages other than French or English.

In 2013-2014, MaxFACT continued to energetically carry out its mission of showcasing the music being created by our artists.

Music videos have become vitally important for artists. They serve to magnify and promote their work. Many people believe that a recording artist without a video is losing out, which explains why MaxFACT’s role has been strengthened over the years. Support for the production of music videos has become essential in a context where the entire music industry is being redefined, especially with the proliferation of broadcast platforms. A look at social media and websites such as YouTube provides ample evidence of the remarkable penetration of music videos.

Requests for the support of video production are growing exponentially, an increase that attests to the vitality of the music community. This past year, for example, MaxFACT received 248 requests for funding, 6% more than last year, which had already seen a 24% increase over the previous year. Of this number, we were able to support the production of 59 videos in all musical genres.

The singers, songwriters, composers and musicians we support through MaxFACT have audiences that cannot get enough of them. Listeners recognize themselves in their songs. MaxFACT also enables many producers, directors and other music video industry professionals to make their mark. Again this year, the artists we supported were nominated in various categories in the ADISQ awards and shone at L’Autre Gala.

If MaxFACT is able to make an active contribution to the development of Quebec’s music industry, it is because of the vital support it receives from MusiquePlus and MusiMax. Over the years, their support has enabled us to contribute to the production of 586 music videos in various genres, representing a total financial contribution of $7,668,413 million. We are proud to help our artists get their music out through every means at their disposal.

In conclusion, I would like to thank my colleagues on the MaxFACT Committee as well as the members of Fonds Harold Greenberg’s administrative team for their professionalism and unwavering dedication.

Gilles Valiquette
Chair, MaxFACT Committee

Committee Members

Biography

Biography

Biography

Biography

Biography

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Pierre Lapointe

MaxFACT

Created in 1997, the MaxFACT Program supports the production of Canadian music video. It consists of 5% and 3.4% of the gross profits generated by MusiMax and MusiquePlus’ operations in the previous broadcast year.

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Pierre Lapointe
Show details

MaxFACT

Created in 1997, the MaxFACT Program supports the production of Canadian music video. It consists of 5% and 3.4% of the gross profits generated by MusiMax and MusiquePlus’ operations in the previous broadcast year.

Since it was created, the MaxFACT Program has provided financial support for :

+170

labels

+320

artists who have been able to promote their song through a broadcasted videoclip

586

videos

For a total financial support of:

$7,668,413

In fiscal 2013-2014, the amount available for funding was :

$859,536

2013 - 2014

In numbers

+30

labels having received funding from MaxFACT

+50

artists who have been able to promote their song through a broadcasted videoclip

59

projects funded

Created in 1997, the MaxFACT Program supports the production of Canadian music video.

It consists of 5% and 3.4% of the gross profits generated by MusiMax and MusiquePlus’ operations in the previous broadcast year.

In fiscal 13/14, $859,536 was available for funding. For this period, a total of 248 requests were received for music video production funding, and 59 of these projects were selected for assistance.

Since it was created, the MaxFACT Program has provided financial support for 586 videos, with financial aid to date totaling $7,668,413.

Projects Funded / Applications

248 applicants / 59 financed projects

  • Applications Received 248
  • Projects Supported 59

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